Getting married? Update your Facebook status, Enjoying your exotic holiday? Upload an album of carefully selected photos. Having a baby? Create their very own Instagram account of course!
Social media has now become the dominant method to communicate with an individual’s wider network of friends and family in good times and in bad. In 2018 over 73% of Americans used Facebook to announce that they had graduated from college. More telling was the use of Facebook as a tool for daily interaction, with over 50% of American parents with children at college using Facebook exclusively for day-to-day communication. The fact that people are connected every minute, every hour or every day in normal communication, makes it seem even more likely that social media becomes the platform for life’s milestone announcements.
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Alexandra O'Connell